Nike "No Style"
This was one of my very first commercial projects - a spec - right out of film school. Forgive the interlacing, it's from an ancient time. We spoofed a very popular Nike commercial and our little scrappy spot absolutely blew up the internet in the days before the word "viral" had even been coined. This spot won awards, was shown on tv shows, played at an early TED conference and got a ton of press. It helped launch my career, in fact. Who knew the world was so hungry for goofy humor!